Marketing (MS)

The Master of Science in Marketing program provides students with the opportunity to apply marketing concepts, strategies, and data analysis skills to real-world scenarios. The coursework in this program will explore topics such as customer behavior, market research, and digital marketing, which students will apply to support and advance an organization’s strategic goals and business development. Students will develop marketable skills in communication, research, digital marketing, data analysis, and branding in an ethical environment. Additionally, students will gain experience using industry-relevant tools and technologies.